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ViralGains Selected for Unilever’s Foundry 50 at Cannes Lions Innovation

We are thrilled to announce that ViralGains has been selected for Unilever’s Foundry 50 at Cannes Lions Innovation. The Foundry 50 is Unilever’s search for the world’s leading marketing technology startups and ViralGains was selected as a top innovator for the category Engaging Millennials. Continue reading “ViralGains Selected for Unilever’s Foundry 50 at Cannes Lions Innovation” »

ViralGains Captures “In Moment” Consumer Sentiment within Video Distribution

Advertisers can now measure, understand, and improve the impact of digital video campaigns with Customer Sentiment measurement

BOSTON, MA, October 27, 2015 — ViralGains, the leading video ad engagement platform, today announced the launch of its real-time sentiment analysis capabilities. ViralGains’ Customer Sentiment Analysis is built on top of an in-unit survey, which gathers rich feedback from a brand’s target audience during the viewing experience. Now, brands can measure real-time sentiment from hundreds of thousands of engaged consumers during the campaign.

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ViralGains Releases Profiling Suite

Platform enhancements provide deep viewer insights across YouTube, Facebook, Instagram, and the Open Web

 

BOSTON, MA, September 16, 2015, — ViralGains, the leading video ad engagement platform, today announced the availability of its Profiling Suite. Designed to provide advertisers holistic tools to activate their most engaged video viewers, the Profiling Suite combines in-depth viewing and engagement data with YouTube, Facebook, and Instagram custom audiences.

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MITX Announces the 2015 Future Leaders Group

Final Eight Poised to Make an Impact on New England’s Technology & Innovation Community

Boston (Business Wire) — Today, the Massachusetts Innovation and Technology Exchange (MITX), the premier organization representing the New England technology and innovation community, announced the eight individuals chosen for the 2015 MITX Future Leaders Group (FLG). The eight individuals were selected from a group of exceptionally talented nominees based on leadership skills, entrepreneurial spirit, and early impact on the Massachusetts innovation ecosystem.

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ViralGains Names Tod Loofbourrow as CEO

Former iRobot President and MIT Entrepreneur in Residence with deep digital business and technology expertise set to position ViralGains for rapid growth in evolving market

ViralGains, the Mass-Challenge Platinum prize-winning viral video startup, announced today that it has appointed Tod Loofbourrow as its Chief Executive Officer. A serial entrepreneur with more than 25 years of senior leadership experience in the high-technology sector, Loofbourrow has already played an instrumental role in the growth of the company as a member of its Board of Directors.

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